A distinction that misses the point

Devi Jankowicz writes.

In the May issue (‘News’) Professor Daryl O’Connor and Professor Andy Tolmie are reported expressing concern on behalf of the BPS about the way in which certain journals are banning research papers based on qualitative methodology – a concern that I share – but why on earth should one have to choose between qualitative and quantitative approaches in the first place?

Using a highly quantitative technique such as factor analysis, we still have to make a qualitative judgement in order to

 

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